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保存至书单:
Electronic media programming : strategies and decision making / |
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ISBN/ISSN:
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0070102988 |
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中图分类法
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G221 |
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著者:
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Carroll, Raymond L. |
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题名:
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Electronic media programming [strategies and decision making ] |
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出版发行:
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New York : McGraw-Hill, c1993. |
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载体形态:
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xii, 532 p. : ill. ; 25 cm. |
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丛编:
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McGraw-Hill series in mass communication |
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主题词:
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Broadcasting United States Planning. |
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主题词:
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Radio programs United States Planning. |
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主题词:
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Television programs United States Planning. |
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主要责任者:
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Davis, Donald M. |
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标签:
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HEA| |01146nam 2200337 a 4500 001| |021998006769 003| |CAL 005| |20050510090214.0 008| |981216s1993 nyua b 001 0 eng 010| |▼a 92046063 020| |▼a0070102988 040| |▼aDLC▼cDLC▼dDLC 043| |▼an-us－－- 050|00|▼aPN1990.83▼b.C37 1993 082|00|▼a384.54/42▼220 093| |▼aG221▼23 094| |▼a37.3▼22 099| |▼aCAL 022000341174 100|1 |▼aCarroll, Raymond L. 245|10|▼aElectronic media programming- | | :▼bstrategies and decision ma- | |king /▼cRaymond L. Carroll, Do- | |nald M. Davis. 260| |▼aNew York :▼bMcGraw-Hill,▼cc1993. 300| |▼axii, 532 p. :▼bill. ;▼c25 cm. 440| 0|▼aMcGraw-Hill series in mass c- | |ommunication 504| |▼aIncludes bibliographical ref- | |erences (p. 506-511) and index. 650| 0|▼aBroadcasting▼zUnited States▼xPlanning. 650| 0|▼aRadio programs▼zUnited State- | |s▼xPlanning. 650| 0|▼aTelevision programs▼zUnited - | |States▼xPlanning. 700|1 |▼aDavis, Donald M. 950| |▼awhutl▼f37.3/C319 998| |▼aSJT 999| |▼tC▼Atshs21▼a20050510 09:01:37- | |▼Mtshs21▼m20050510 09:02:14▼Gt- | |shs21▼g20050510 09:02:35
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